Feature Story: Students from Paul J. Hill School of Business give back
External Relations, University of Regina
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Students from The Hill School of Business got into the spirit of giving during this holiday season. As part of their BUS 100 final project, one group of students examined the corporate social responsibility initiatives of the Kellogg’s Company, including its ‘Treats for Toys’ campaign. Customers were invited to make Rice Krispies treats into the shape of a toy, take a picture and then post it on social media using the hashtag #TreatsforToys. For each photo submitted, Kellogg’s donated $20 to the Salvation Army to provide toys for children.